Why I Build campaign.
Inspire | Storytelling
"The two most important days in your life are the day you are born and the day you find out why." — Mark Twain
Objective
Empower employees to overcome creative inertia and become the heroes of their own professional journeys by guiding them to share their personal motivations through the "Why I Build" campaign.
Facilitation Strategies:
• Launch a digital or physical "Why I Build" wall on job sites and office spaces where employees post photos and short notes about their primary motivations.
• Host a interactive toolbox talk session allowing field and office staff to share one-minute personal stories about what inspires their work.
• Create a dedicated video recording booth or mobile setup during team huddles to capture short employee interviews for the company intranet.
• Design custom hardhat stickers with blank spaces where workers can write and display their personal core motivation statement.
• Host a interactive toolbox talk session allowing field and office staff to share one-minute personal stories about what inspires their work.
• Create a dedicated video recording booth or mobile setup during team huddles to capture short employee interviews for the company intranet.
• Design custom hardhat stickers with blank spaces where workers can write and display their personal core motivation statement.
